Proenza Schouler

New York
Fotografia © John Muggenborg
Fotografia © John Muggenborg
Fotografia © John Muggenborg
Fotografia © John Muggenborg
Architects
CDR Studio Architects PC
Any
2008

Proenza Schouler, a company that designs a high-end line of women’s apparel, was founded in 2002 by Lazaro Hernandez and Jack McCollough. Their new Office + Showroom is located on the top floor of a turn-of-the-century cast-iron building in SoHo. The program includes a showroom, sales area, administrative office area, atelier room for the production of samples, production area for pattern making and detailing, design area for clothing and accessories, and the main design studio.

Inspired by the Proenza Schouler aesthetic and working within a modest budget, CDR Studio chose to use one material — homosote — as a wall material in order to provide a neutral background for the new space. Homosote was used to create walls with minimal "construction"; the material was stacked either horizontally or vertically to create different textural effects. The original vaulted ceiling spaces were cleaned and minimally constructed walls were then inserted. The main showroom walls were made of thick homosote roof decking, stacked horizontally to create a dense, simple and textured background for the clothing. Full panels of the material were set vertically as screen elements, providing minimal privacy to the other areas of the program.

Projectes relacionats

  • Promenade Favorita, Lugano TI
    mavo gmbh
  • Garten Höhenweg St.Gallen
    mavo gmbh
  • Sagiareal, Greppen LU
    mavo gmbh
  • Progressiver Reinraumausbau
    Lindner Group
  • Büro Allmendstrasse
    BFB Architekten AG

Revista

Altres projectes per CDR Studio Architects PC

American Museum of Natural History Discovery Room
New York
Pier 62
New York
NEXUS Robbins School Competition
Trenton
Eileen Fisher Store + Showroom
New York
Snowmass Residence
Snowmass